Nice ‘n’ Naughty are THE modern, progressive and dynamic adult retailer for the person you are today. We’re experienced, understanding, knowledgeable, and empathetic: we cater for the wants, the needs, the desires and the fantasies of EVERYONE.

Founded in 1999 by Trish Murray, we have developed and adapted over the last 24 years, progressively and systematically moving away from an exclusively high street presence (15 stores across most major UK cities at our peak), The world-wide downturn in retail foot traffic has seen us adapt and consolidate; we now operate exclusively from our flagship newly-branded ‘Boutique’ stores in Chester and Warrington and, of course, online.

Our clients comprise literally everyone, from those who enjoy a monogamous, intimate marriage, to those ‘thrill-seekers’ out there looking for new experiences and adventures. We see people as people: when we say we’re LGBTQ+ friendly, boy do we ever mean it!

We pride ourselves on a level of customer service which we truly believe to be second-to-none; we work hard to ensure that you, the customer, comes first.

We offer on our online store, low prices and literally thousands of products in stock and available for next day delivery. All items are packaged discreetly, and we offer free delivery on orders over £40.

We are on hand both by phone or web chat to help with any questions and queries you may have.